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Samsung | NeuroLogica


Virtual Event Proposal

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Samsung | NeuroLogica


Virtual Event Proposal

HBFS: 2021 Virtual Sales Summit

Centered around thematic experiences that will exceed everyone’s expectations.

Sports Broadcasts + Technology + Celebrities + Inspiration + Unity + Interaction + Engagement

Please watch our event concept video reel below.



The Concept. Explained.

In this unprecedented time, the need for building unity, culture & camaraderie within organizations is now stronger than ever.

The theme of “Harder, Better, Faster, Stronger” is based on the 2001 Daft Punk song. The song echos the challenges of the year 2020, but focuses on working harder and emerging better, more efficient and stronger. This mantra also correlates perfectly with athletes, creating another bridge between thematic elements.

Sports Broadcasts - The inspiration of the set designs used by ESPN led to the idea of creating an overarching theme related to sports. This theme will be tactfully be used throughout the event in various ways.

Technology - NeuroLogica produces world-class medical imaging devices and is always at the forefront of technology. The futuristic and tech feel of the branding not only coincides with the brand, but also aligns with the style of ESPN's motion graphics.

Celebrities - The surprise of celebrities interwoven throughout events creates an “edge of the seat” wow factor for your employees. It will help with engagement and keep them talking about the event for years to come.

Inspiration & Unity - This event should be designed to inspire, motivate and unite your team. Do the unexpected and create a virtual experience that will truly allow your team to connect with each other and align with your organization’s vision and goals.

Interaction & Engagement - Zoom fatigue can be avoided by creating on-going interaction, engagement and fun surprises. Throughout the entire event design process, everything is done with the purpose of keeping your virtual attendees engaged.


Target Event Date(s): TBD 2021


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The Studio


Inspired by ESPN, Samsung & Zoom Galleries

The Studio


Inspired by ESPN, Samsung & Zoom Galleries

In-person + remote presenters

  • Ability to setup a studio in any location globally

  • Home base is South Dakota, but we have trusted partners across the country for studio space

  • Quarantine requirements for travel are a consideration when choosing a location

  • Suggest bringing in key presenters, executives and planners to the studio location

  • Ability to contract local video crews as needed for other presenters

  • Ability to send out equipment packages to VIP remote presenters to enhance the quality of their presentation

SET DESIGN A - News anchor desk

Inspired by ESPN, featuring a movable large desk(s) and a video backdrop.

SET DESIGN B - Curved LED Screen

Inspired by Samsung keynote presentations at CES. Featuring a large curved LED screen to display presentations in the studio. Can be designed in a way to naturally flow with Set Design A, allowing for both sets to be within the same studio and sharing a portion of the video backdrop. A unique feature would be the ability for the presenter to interact with the attendee gallery live on the screen.

SET DESIGN C - Virtual Sets

Custom virtual sets can also be created utilizing green screens. This is a cost effect option, especially for smaller broadcasts outside of the main studio.

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elevated experiences


Interaction & Engagement

elevated experiences


Interaction & Engagement

Experience boxes

Curate and develop an experience box that will fit the virtual event theme and leave a lasting impression on guests. Sent out in advance with the option to wrap the contents inside, to create a group unveiling process throughout the event.


Celebrities

It’s always fun to surprise the crowd and keep them on the edge of their seats (or couch) with anticipation of whats next. Here are some fun celebrity ideas, many of whom we have worked with in the past.

THE ESPN KICK-Off Experience

Jay Harris, ESPN SportsCenter - If the event theme is inspired by ESPN, why not kick it off with an ESPN commentator? We’ve worked with Jay over a dozen times throughout the years on a multitude of celebrity golf tournaments and charity events. The concept with Jay Harris would be to have him lead off the opening of the event for an engaging surprise right from the start. After Jay briefly kicks off the conference he’ll then hand it off to the “Neurologica Studio” where the Executive will be ready to go.

Bizarre Happy Hour Experience

Andrew Zimmern, Celebrity Chef & TV Star - The concept for Andrew Zimmern would be to have him host a happy hour. In the experience packages we would include three items from Andrew. Signature cocktail / mocktail mix, Jelly Belly BeanBoozled and edible insects. Andrew would surprise the attendees by joining the broadcast unannounced. First he would walk the attendees through how to make his signature cocktail recipe, but then things would take a darker turn. Jelly Belly BeanBoozed would be the “PG” rated version of his best known reality series, Bizarre Foods. Following the games of BeanBoozed, participants would then open up another package in their experience box - a bag of insects. A competition would be formed and led by Andrew for a true Bizarre food adventure. We just recently worked with Andrew and his team on a virtual event and we think he’d be up for something like this.

OTHER CELEBRITY IDEAS

Boston Red Sox players, Adam Vinateri, Jamie Oliver, Aaron Sanchez or Musical Guests - Whether it’s working with select Red Sox players, Adam Vinateri (he grew up in S. Dakota), celebrity chefs or booking a musical act for an intimate performance - we’ve got you covered.


Awards Dinner Hosts

Not only can we create killer visual content for your awards program - we could arrange a different celebrity to introduce each winner. We’d suggest taking a whimsical approach to this using an easily accessible platform called Cameo. Who wouldn’t love to have Bob Saget, David Hasselhoff or Chris Tucker announce them as an award winner?

Awards DINNER EXPERIENCES

  • In the Experience Box, include food delivery gift cards, with instructions on when to order to allow everyone to enjoy a virtual dinner together

  • In the Experience Box, include specific awards to recipients and have them open it after receiving their award live

  • Have a LIVE prize patrol at the door of the award recipient, American Idol-Style. Coordinate with co-workers, friends or family for this surprise and broadcast it live to everyone!


Keynote Motivational speaker

Our team has the network and experience working with the highest level of keynote speakers. Inky Johnson is a speaker who we have worked with before who’s message aligns perfectly with a motivational sports theme.

Prize Games

Everyone loves a little competition and winning free stuff. We have several quick and easy prize games we can sprinkle in at the end of each session to create a few more memorable and fun moments for your employees.

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Details & The Process


Pre-Production & Planning. Explained.

Details & The Process


Pre-Production & Planning. Explained.

This Event Company would be our trusted planning partner for this event.

They are a world-class event planning company comprised of 10 wonderful ladies.


We’ve produced over 80 live streams & virtual conferences in 2020. We got this.


EVENT PLANNING

We love logistics. Plain and simple – it’s all about making it happen from behind the scenes! From vendor research, program development, to budgets and guest ticketing, our team manages all efforts flawlessly. To do so, we develop timelines and project plans to keep our clients on task with next steps in the months, weeks and days leading up to the event. Then the day-of your event, you can find us behind the scenes executing all of those details and plans.

  • Project plan + timeline development + role assignments 

  • Event research 

  • Budget development + management 

  • Project management

EVENT & CONTENT DESIGN

Down to every last detail, our team of Event Designers don’t miss a thing. We each have a creative eye and when designing events, we thrive on thinking outside of the box and challenging design limits. After our initial Event Design Strategy Session, our team begins the idea generation process and compilation of inspirations into design boards that will help capture the potential mood of the event, engagement options and other elements that may be showcased throughout the virtual event.

  • Graphic design for event collateral pieces + overall event branding 

  • Event content consultation 

  • Creative options for virtual guest engagement

  • Motion graphics design

  • Video production

EVENT COMMUNICATIONS

When making the move to a virtual event, developing a detailed communication plan is imperative to the success. From launching the event registration site to the “one-hour go-live” email blast to attendees to the day-of event script, our talented team compiles engaging content that gets guests talking.

  • Strategic content consultation 

  • Development of a content plan + placement schedule 

  • Compilation of event scripting to be used by emcee + event host(s)

SPEAKER & TALENT MANAGEMENT

Looking for an event kick-off with a celebrity flare? Our team has extensive experience in the selection, procurement and execution of working with celebrities, entertainers and high-profile keynote speakers for presentations and events. We negotiate not only the best pricing options but also enhancements with the talent. Along with external talent management, our team will coordinate all logistics with internal speakers from the organization and provide guidance for best practices when presenting to a virtual audience.

  • External talent management for celebrity or high-profile speakers

  • Internal management of speakers from the NeuroLogica leadership team + breakout session speakers

  • Host virtual best practices training session with all featured speakers

EVENT PRODUCTION 

Navigating the waters of a virtual event can be challenging. Virtual events allow your message to be heard around the globe and, in many cases, are a cost-savings to overall event budgets. Our team of event production experts will work side-by-side with you to lead up efforts in selecting the perfect platform, script coaching with your emcee and presenters, as well as creating experiential elements that have guests captivated throughout. Leave the details to us and we will create an engaging virtual event that will have guests giving you a five-star rating.

  • Serve as a trusted + strategic advisor for building the virtual experience 

  • Execution of virtual stream with all equipment & crew

  • Enhancement of the script to include production cues to ensure flawless event 

  • Procurement of virtual event platform for enhanced guest experience

Post PRODUCTION 

Company culture attracts a top tier workforce. You’re investing time and resources into creating something spectacular for your employees, let’s showcase some highlights from the event! We’ll be there to snap photos, shoot video and put together some awesome deliverables once your event wraps.

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Thank You


<3 Pinnacle Productions + The Event Company

Thank You


<3 Pinnacle Productions + The Event Company